How to Package Your Product on A Tight Budget
submitted on 3 April 2021
Product packaging plays a central role in product development. Its job is not only to look good and represent your brand. It also has to make sure that your product gets to its destination in one piece. It might have to meet certain regulations and help with product preservation as well.
The issue for many businesses, however, is that they may not have the budget to spend a lot on the packaging. The good news is that there are plenty of ways that you can keep packaging costs down. Here are a few of them.
Go for Flexible Packaging
If you want to be able to get loads of packaging produced fast and on a budget, flexible packaging is hard to beat. You have services like thepkglab.com that allow you to get flexible packaging on demand, according to your specification, and delivered to you in a few days. Flexible packaging will allow you to save on packaging and inventory as well.
Not only does this type of packaging do a great job at protecting products, but it saves a lot of space as well. This means that you’ll be able to store more products, but also reduce shipping costs, as you’ll be able to send more products with each shipment.
Look at Hang Tags
Hang tags are very minimalist and probably the cheapest way to package a product. As the name implies, these are small or big tags that are attached to a product. You will often see them on things such as plush toys or reusable bottles and containers.
The most important here is making sure that these would be suitable for your product. These should be used only on items that can survive shipment without being individually packaged. You also have to consider how the hang tags will be tied. You can go with a zip tie, swift tack, or string. All of these will affect the cost.
Header cards are similar to hang tags and are sometimes referred to as hang tags as well. But these are slightly different. These consist of a card attached to a polybag. Since there is a bag there, the selection of products that can be packaged using header cards is larger.
These can be used to package gift baskets, for instance. Some foodstuffs can also be packaged this way, but they may need additional packaging. This is very common for things like candy.
It doesn’t have to look cheap either. A lot of people have a prejudice against the headed card because it used to be associated with cheap dollar store items. But there are now many more design options available that will look great and make your product stand out. Not to mention that a lot of people appreciate a minimalistic approach to packaging these days.
These are all things that will allow you to keep your packaging costs low. Make sure to consider all of these options and choose one that will work for your product.