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19 October 2019

4 Types of Software Every SME Needs to Succeed

Owning and operating an SME in today’s world can be a real challenge, but it can also be made so much easier with the use of technology. To coin an old adage, it’s better to work smarter, not harder. That’s exactly what the right software can do for you. Although there are many types of software you ‘could’ utilize in the course of your day, the following four will help you work smarter with the goal of succeeding beyond your wildest dreams.

1. Productivity Software
There are a number of different kinds of productivity software on the market but if you had to choose just one, it should be project management software. According to, the main uses of project management software are for:

• Scheduling
• Project planning
• Resource allocation
• Change management

Everyone from employees to clients can be given access levels so they can see, in real time, what is being worked on at any given moment and follow projects right along with management. Project management software tools are invaluable in terms of time and cost efficiency.

2. Communications Software
Of all the communications software out there today, Skype is probably the most well-known. However, other products like Hootsuite and Slack have gained a level of prominence in today’s market. While Skype is primarily used for voice and video communications, Slack is an instant messaging platform in which individuals can send messages back and forth or groups can message with group instant message chat features. Every SME should find a communications platform to meet their specific needs because there are few other time-saving platforms than having instant communications at your disposal.

3. HR Software
Even if you don’t exactly have a Human Resources team, HR tasks are part and parcel of running a business. Everything from hiring to training to outboarding falls within the realm of HR tasks and ultimately HR software enables you to optimize time and resources in order to be more productive and ultimately more profitable in your business endeavors.

4. Marketing and Sales Software
Here again, there are so many different marketing and sales software solutions that it would be impossible to list all the really good ones. However, Salesforce has taken front and center stage around the world. It goes beyond a mere Customer Relationship Management (CRM) tool in many ways and if you are seeking to grow and manage your customer base, this is a must-have tool for any SME.

From accounting software to customer service software like chatbots, there are so many types of software every SME should research for their business needs. The one thing you can be sure of is that without productivity software like project management tools, you will spin those proverbial wheels needlessly costing your business precious time and money. Remember, you live in the digital age so why not let technology do the work for you? Isn’t it always more productive and profitable to work smarter, not harder? In a nutshell, that’s why you need these different types of software.
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